Adapting to Change: A New Era in Travel and Hospitality Industry”
The year 2021 has been a catalyst for transformative shifts across the travel, hotel, and hospitality sectors. The freedom to journey from one country to another, once a fundamental aspect of our lives, faced unprecedented restrictions that impacted millions daily. The allure of travel has never been stronger, with the travel bug affecting people more intensely than ever before. Amidst this whirlwind, the significance of Vacation Ownership has surged, becoming an invaluable asset in our dynamically changing world. Entities like Marriott, Hilton, Holiday Inn, Bluegreen, among others, find themselves in an exceptionally advantageous position.
Throughout the pandemic, these developers have invested substantial resources to ensure the safety, comfort, and overall satisfaction of patrons, elevating their experiences beyond conventional standards. Notably, customer retention has become the foremost focus for CEOs, Resort Developers, and industry stakeholders. The prospect of arriving at a 5-star branded hotel or resort and relishing luxurious, spacious accommodations is an appealing idea universally acknowledged. Expect to witness upgrades to existing resorts, expansions of prominent brands, and the offering of more enticing incentives to owners.
The anticipation leading up to a vacation—weeks filled with planning, dreaming, and sharing the exciting news with friends and colleagues—often becomes the highlight of the entire experience. As we navigate this evolving landscape, the question lingers: What truly constitutes the best part of your vacation?


